Archive for the ‘PR’ Category

As counselors, yes, we have a job to do, but often there are situations where we have no pull, no sway, no leverage. Greater success in this profession will come when you learn how to identify the situations you cannot change among the ones you can, and figure out how to work with what you […]


Voce (my company) was able to secure a Q&A with one of the top executives from the $70 billion Procter & Gamble to discuss how they approach influencer marketing and word of mouth. Definitely worth a read for anyone interested in or working in these areas. It's a two part discussion/post, so stay tuned for […]


Lets face it, I'm no Steve Rubel, Mike Manuel, or Andy Lark and probably never will be in the blogging sense. I have an average traffic figure that rivals … well, no one. I'm a nobody in the blogosphere. And, according to Bite PR's Danny Bernstein, if you don't fall into the category of "best-of-the-best" […]


Well, I had planned to write a short recap on yesterday's innaugural Third Thursday: Social Media in PR Meetup, led by Mike Manuel and Jeremy Pepper, that featured TechCrunch's Michael Arrington, but there really is no need when Jeremy comes through with an audioblog of the event. Check it out! Technorati Tags: Social Media, Meetup, […]


A great discussion is taking place over at Media Orchard about Barry Bonds and his need for a PR makeover. Ideas and suggestions are being thrown around in the comments section, so definitely drop by and throw your two cents in, or do it here.  Primary question: "His people call you tomorrow and offer a […]


A little promotion for a colleague never hurt anyone, right? As long as it's for the great good. Well, Mike Manuel (a.k.a Media Guerilla) and a few other PR pros, including Jeremy Pepper, Giovanni Rodriguez, and Phil Gomes have come together to co-organize Third Thursday, "a new meetup for Bay Area PR and marketing folks […]


We heard about BlogBurst a while back when they were trying out their blog syndication to newspapers service with the likes of the Washington Post, San Francisco Chronicle, Houton Chronicle, and the San Antonio News-Express. Now it appears the trial is over and they are set to officially launch Tuesday. Newspapers are looking to BlogBurst […]